PCF Group
Brand Strategy for PCF
Brand Strategy
- New Brand Logo
- Slogan: Processing Fresh Future
- Target Audience: Oversea Market
- Brand Value: Fresh, Cooked & Hygenic

The First “Tiger Prawn” processing manufacturer in Malaysia
For more than three decades, EKA has been synonymous with quality and flavor in Malaysian households. Since its establishment in 1989, EKA has remained at the forefront of the rice vermicelli industry, manufacturing their delectable products in Kuala Ketil, Kedah, situated in the scenic northern region of Malaysia. EKA proudly holds a substantial market share of over 24%, predominantly in rural areas of the country.
taste preferences









SOUTHMANN
Brand Strategy for Southmann
Brand Strategy
- Positioning: Local Cafe & Restaurant
- Tagline: Coffee & Kitchen
- Target Audience: Merbok Sanctuary Community
- Brand Value: Cost Effective, Friendly & Nature

First Family Restaurant with Modern Interior in Nibong Tebal
Southmann is the inaugural restaurant established by UC Brandvertising in the year 2019, situated at Taman Merbok Sanctuary in Nibong Tebal. UC Brandvertising provides comprehensive services that span from conceptualization to the final execution, covering aspects such as concept development, interior design, crafting food and beverage menus and recipes, photography services, and even human resource training. We meticulously documents and oversee all processes and recipes to ensure a seamless operation.
The renovation of the restaurant took approximately four months to complete. Notably, UC Brandvertising did not handle the renovation aspects, as the owner, who also serves as the developer, had a dedicated team overseeing this facet of the project. Leveraging the expertise of our coffee supplier, experienced hotel chefs, food stylists, and photographers, we successfully delivered a fully realized business to our client. This collaborative effort allowed us to bring the Southmann vision to life and establish a unique dining experience in the heart of Taman Merbok Sanctuary.









SOSBANYAKI
Brand Strategy for Sosbanyaki
Brand Strategy
- Positioning: Malaysia Sauces Restaurant
- Tagline: Malaysia Sauces Sizzling Food
- Target Audience: Malay Community
- Brand Value: More Sauce, Big Portion & Local Style










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